Art is meant to be shared.
Most artists act like art is meant to be protected. Here's the typical process: the artist creates art. The art is ground-breaking and incredible, and no other person has ever thought of this art. If any single person other than the artist ever had access to this art, they would immediately recognize the art for what it is, steal it, and make a fortune, leaving the artist out in the cold without a coat. Since the art will instantly be stolen by anyone who has a chance to, the artist must build a huge wall around the art, to protect it from all the mean, brilliant art thieves. You want a look at the art? Fine, I'll let you peek through the tiniest of chinks in the wall, but to access the art, you'll have to pay, I don't share unless it benefits me directly.
Visual artists post their art at tiny resolutions, or plastered with ugly watermarks.
Musicians let you listen to a 15 second clip, and put DRM protection on their music.
Everyone is trying to find a way to make it impossible to steal from the Internet, but it's always possible.
Now, I want artists to be paid for their art, and paid well, but there is something fundamental about art that most artists don't understand: the best way to receive is to give. The beast way to have a huge following of people who are dying to spread the word about you and your art (Seth Godin called them 'sneezers') and lining up to give you money for your art (some people call them 'paying customers') is to share your art aggressively and freely, without always having to always get something out of the deal. Be generous. Break down the wall. If you weren't so afraid to let people inside, they might have a chance to really love your art.
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